Google x HelloFresh
The Eternal Question

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In a nutshell

For HelloFresh, we created one of the very first fully AI-generated brand films as part of the Veo 3 Challenge by Google and 27km, premiering at the YouTube Festival in Berlin. A collaboration of human creativity and AI power, resulting in a cinematic spot that pushes the boundaries of storytelling.

Client
HelloFresh x Google
Agency
Director
Masha Mollenhauer

Disciplines

Production
Post Production

Main Film

Cooking at home isn’t just about food – it’s about inspiration, surprise, and connection. Even in worlds far beyond our own, HelloFresh carries the same mission: to change the way people eat. Forever, wherever and whenever that may be.

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Insights

Full Credits

Client

Directors

AI Artists

Edit

Colorist

Online

Music

Sound

Head of Postproduction

HelloFresh

Masha Mollenhauer

Patrick Schlüter

Jonas Haerter

Alexander de Lukowicz

Franziska Schäfer

Mike Bothe

Patrick Schlüter

Julian Lindemann

Björn Schulze

Malte Schlieker