VW
Masterclass

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In a nutshell

Imagine the first-ever product film that doubles as a masterclass. It's not just your typical product video with tips on how to shoot cars. It's a social campaign designed to teach our fans new skills, all while celebrating Volkswagen R as a beloved brand.

Client
VW
Agency
DDB
Director
Alberto Blanco

Disciplines

Production
Post Production

Main Film

Most car shoot masterclasses out there either help beginners improve or cater to experts talking shop. But none of them truly understand the passion our community has for their cars. That's why our masterclass is unique. It's going to teach everyone - from rookies to pros - how to take stunning photos of their cars. We're democratizing car photography.

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Behind The Scenes

Full Credits

Executive Producer Tobi Woefel

Producer Simone Koch

Director Alberto Blanco

Director of Photography Mikey Zeller

PA Emily Sheer

Post Producer Sam Cody

Online Folke Arnecke

Editor Marc Soria de Torre

Colorist Sim Gilling

VFX Michael Welz

RGB Alpha Berlin - Judy