BMWG23

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In a nutshell

We created two films showcasing distinct characteristics of two vehicles, shot over three days in Portugal. The film featured dynamic and static shots with a cinematic, sensory-rich approach, emphasizing elegant, editorial aesthetics and storytelling.

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Client

BMW

Agency

Media Monks

Director

Jonas Abenstein

Disciplines

Production

Post Production

Main Film

This concept involved capturing a seamless blend of reality and an abstract "limitless now" world, highlighting the cars' features and the interaction with their drivers. Locations spanned from a villa to scenic coastal roads, ensuring both confidentiality and visual impact.

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