About YouSeasons

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In a nutshell

For ABOUT YOU, we developed and produced an AI-powered campaign that celebrates personal style as a unique form of self-expression. Inspired by the idea that no two people are alike, the campaign transforms fashion into immersive visual worlds shaped by the protagonist’s individuality.

Client

About you

Agency

27KM

Director

Tim Buchhheister

Disciplines

Post Production

Production

Concept

Main Film

Using AI throughout the production process, we transformed everyday settings into expansive visual narratives — moving seamlessly from a living room into blooming flower fields, across snowy mountain landscapes, and back home again. By blending fashion, imagination, and technology, the campaign brings the personalized ABOUT YOU experience to life in a bold and unforgettable way.